High conversions are critical metrics for success when selling on Amazon. Content strategy plays a key role in organic traffic, customer conversions and ultimately product sales. A+ content allows sellers to highlight products and share their brand story by adding pre-formatted text and image-based modules to the detail page for their products. Leveraging A+ content […]
Amazon’s reputation for being a low-price leader leaves many premium brands feeling apprehensive about offering higher-priced products on the platform. However, data shows that customers of all types shop on Amazon, including those who place increased value on brand, product quality, sustainability, and more. According to our 2020 Amazon Prime Member Survey, over 60% of […]
Amazon Storefronts are multi-page stores that exist within the Amazon platform to help Amazon customers shop products from specific brands.