Amazon DSP

Guide to Amazon DSP Advertising

Amazon DSP is a demand-side platform that allows buyers of digital advertising inventory to manage multiple ad and data exchange…

2 years ago

Amazon Advertising Explained

https://www.youtube.com/watch?v=0pg9KHTJt9Y Due to Amazon’s continued success, sellers and vendors must actively optimize their advertising strategy to keep up with the…

3 years ago

Amazon OTT Advertising: Quick and Easy Guide

Amazon OTT utilizes Amazon's own demand-side platform (DSP) to programmatically distribute video ads throughout Amazon’s vast media network.

4 years ago

Guide to Selling Premium Products on Amazon

Amazon's reputation for being a low-price leader leaves many premium brands feeling apprehensive about offering higher-priced products on the platform. …

4 years ago

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